Consumers spend $6 Trillion in annual domestic purchases and 90% of those purchases are influenced by a friend above any form of advertising. Despite the power of the personal recommendation, today it is tedious and time consuming to collect and share information with friends, and difficult to get recommendations from people whose tastes you know and trust. At the same time companies are not part of the process when purchases are being influenced and are wasting money on tactics that don’t drive sales conversion.
SkinnyScoop makes recommendations social and actionable. SkinnyScoop’s visual tools make it easy to curate and share recommendations while our structured data cuts through the clutter and helps individuals make more confident decisions and purchases. Individuals use SkinnyScoop’s tools to collect and share recommendations with friends and other people in their network. Publishers and companies use SkinnyScoop’s tools to tap influencers to market and sell on their behalf and generate distributed, SEOable content.
SkinnyScoop is headquartered in the beautiful San Francisco Bay Area. SkinnyScoop has Angel funding from notable investors, including partners from leading venture capital and private equity firms as well seasoned entrepreneurs and business leaders.
The Leadership Team
CEO & Co-Founder
Eden's background includes sales, marketing, finance, and
general management leadership roles at companies including Comcast, Covad, Boston
Consulting Group, and Morgan Stanley. Eden has a BA in Economics & Philosophy from the
University of Western Ontario and an MBA from Stanford. Eden grew up in Toronto, Canada
but now lives in San Francisco with her husband and two young children.
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Head of Product & Co-Founder
Larissa has deep experience in consumer Internet and product
management with companies such as BUZZMedia, Friendster, CitySearch, Evite, and Yahoo.
Larissa got her BA in Communications from USC and now resides in the Bay Area with her
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